Original Malaysia reflects our commitment to elevating Malaysian brands on the global stage. It is a mark of trust and authenticity that ensures our products are recognised and valued worldwide.

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Dato’ Seri Reezal Merican Naina Merican

Chairman, MATRADE

When a product carries the Original Malaysia mark, it carries the nation’s promise, of integrity, excellence, and originality. This is not just a label. It’s Malaysia’s voice to the world.

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YBrs. Tuan Abu Bakar Yusof

Chief Executive Officer, MATRADE

Vision, Mission & Strategic Alignment

Our Vision

To position Malaysia as a global symbol of authenticity, excellence, and innovation.

Our Mission

To empower Malaysian enterprises with a certification that builds trust, protects originality, and connects genuine Malaysian brands with the global marketplace.

Strategic Alignment

• NTBP 2021–2025: Strengthening Malaysia’s export ecosystem.

• Malaysia MADANI: Promoting sustainability, inclusivity, and national resilience.

• Digital Transformation: Driving traceability and brand protection through advanced technology.

Original Malaysia bridges government policy with business empowerment, creating a seamless pathway from local production to global recognition.

The Mark of Authenticity

The Original Malaysia Mark draws inspiration from national icons that symbolise trust and progress. The “M”, adapted from the M in the MATRADE logo, represents Malaysia’s modern outlook and forward momentum. The Bunga Raya reflects unity and pride, while the colours red, blue, and gold express strength, harmony, and excellence. Together, they create a mark that visually unites all certified Malaysian products, a seal of confidence that travels beyond borders.